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How To Dominate LinkedIn Organic with Matt Barker

Confessions of a B2B Entrepreneur

CHAPTER

How to Create an Ideal Hook for LinkedIn Posts

The hook is the first and only line that someone sees when you pop up on LinkedIn. It has to pretty much all of the best hooks or the most viewed hooks are, or post are written. When it includes a number, it gives a signal to the human brain as to like, how much value there is below that fold. After that bit, for me, I would always try and relate it to a pain point that either my reader or my customer was experiencing.

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