
AI, customer acquisition and the DTC bust: The Modern Retail Podcast year in review
The Modern Retail Podcast
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Cultural Shifts and Retail Strategies
This chapter explores the influence of non-traditional markets on American lifestyle trends, particularly the rise of country music in unexpected regions and its effect on retail performance. It highlights essential factors for successful store locations, emphasizing profitability and consumer engagement, while also discussing branding strategies from a beverage company aligned with premium partnerships. The chapter further examines the growth tactics of a plant-based cheese brand, focusing on consumer education and strategic sales channel partnerships.
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