What Motivates Us: Cognitive Scientist Dr. Maya Shankar on the Power of Change, Habit Formation, And Behavioral Science
WHOOP Podcast
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The Fresh Start Effect
The fresh start effect refers to the fact that when we have these milestone moments or any kind of fresh start, that could be a Sunday. It's a wonderful moment to seize upon when it comes to introducing behavior change into your life. And so I would encourage folks to think about these fresh start moments. They can even just be your birthday. We do know from research that they can be powerful motivators and you can psychologically wipe the slate clean as you try to introduce new set of behaviors.
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