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Leading Through Inflation with Ram Charan
Thinkers & Ideas
The Importance of Timing in Inflation
No two commodities are going up or down at the same time. Price of oil is largely driven by two human beings. They're deciding how much to pump, how much not to pump and creating a change in the flow of oil. So this is a game that is not being shaped by your direct competition. It's being shaped by outside forces and then competition reacting. And so you got to focus more on outside forces. Then say those forces are affecting you as well as your rivals. This is what you need to do.
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