MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Intrinsic Branding -- Justin Foster & Emily Soccorsy // Root + River

MarTech Podcast ™ // Marketing + Technology = Business Growth

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Branding - The Third Valuation of Branding

Marketing is about building an understanding of who you are as an organization. It's all about building relationships with the people that are your customers. One of the biggest challenges that i think market s face is understanding not only how to develop a brand, but how to weave the brand through the other marketing activities. Eliott: You want word of mouth to be at the center of the engine.

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