Challenging the Wisdom of Investors: A Dialogue on Insights and Incentives

We’re breaking our regular format with a new kind of episode, with a founder who is serving some spicy opinions on how an entrepreneur can succeed. Join us in today’s conversation with Taylor Margot, Founder and CEO of Keys, and investor Tanner Potter of Kickstart (a VC firm for startups in Utah, Colorado, and the Mountain West) as we bring you both sides of a Perfect Pitch. In this episode, we’ll talk about the following “hot takes”:

Why Taylor believes founders should stop listening to advice from investors (yes, this is on a podcast from investors to entrepreneurs!)

Tanner’s suggestion for founders to list the top three reasons why their businesses will die on their pitch decks

Whether or not founders actually research the VCs they’re talking to (and if it matters!)

Why VCs want to invest in entrepreneurs deeply embedded in a space rather than “trend-preneurs”