3min chapter

Matt Kelly | The Midnight Pod cover image

£50m Per Year Combined - Brand Owners Discuss Growth/Tactics in 2023 - Q+A | The Midnight Pod Ep 56

Matt Kelly | The Midnight Pod

CHAPTER

Wholesale Is Not Going to Affect Brand Deception

I don't I think the wholesale thing. It's not gonna affect brand. Yeah, so You know like a logo is just a logo like the night one which was literally 200 quid and they paid a random designer to do it And then they made the brand Around it. But there's no margin there to really make that much cash from like if you're making 10% margin That would all like even smaller. Especially when it is custom stuff so you have to actually make it No way. So yeah good point I've got plenty of margin for that Good I think The cost so it turns like actually acquiring a customer in a store Somebody's wall pasted product that's saying hole in

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