Living strategy explained

How to design strategies that keep pace with our changing world? In this episode, we are joined by Carrie Yury, Head of UX Research within Digital at JPmorgan Chase, who brings decades of experience combining critical thinking, creativity, and deep human understanding. In conversation with ReD Partners Maria Cury and Morgan Ramsey Elliot, Carrie shares her insights on creating a more agile strategy process – what she calls “living strategy”, as well as how to convince skeptics of the value of qualitative research, and why better – not necessarily faster or cheaper – is the big opportunity when it comes to partnering with AI. Host: Maria Cury and Morgan Ramsey Elliot Guest: Carrie Yury Introduced by Matthew Janney