The Origins of Renaissance Fitness

"No matter what happens to our Pete no matter how much we've done so far in the industry or what, you know, our take is monetarily on all this. We started the company originally and we continue to run the company for one really simple reason." "We find the idea that good natured people who really want to improve their fitness, getting not close to the optimal results that they could audacious and offensive and we want to help," he says. 'God damn it, we just want to help'