Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

David Chevalier: Founder-Led Sales Strategies

Make It Happen Mondays - B2B Sales Talk with John Barrows

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From Side Project to Sales Success

This chapter explores the journey of building a company that automates LinkedIn interactions with CRM systems, emphasizing the importance of identifying market needs. The discussion highlights the transition from initial product development to effective monetization strategies, while also addressing the evolution of sales approaches and the critical role of strong leadership. Founders share their experiences and insights on establishing a dedicated sales team and fostering an engaging company culture to drive growth.

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