2min chapter

Marketing Against The Grain cover image

Marketing Channel Fight Club: What Marketing Channel is best?

Marketing Against The Grain

CHAPTER

Introduction

Marking Against the Green is your podcast for how to grow and counterintuitive ways. We're going to pretend that we are running Marketing and Revenue Growth at a $10 million revenue B2B software company. At the start of each round, producer Darren is going to give you a channel, Kieran, and myself a channel. And we have to then make a couple minute argument as to why that channel is the best thing for this business to do.

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