Big coin is a blueprint to decentralize twitter and face books. The value doesn't accrue to a few people who run those companies, but rather to the users of those networks. So think of if you tweated, instead of getting likes, ah, you got paid in coin for your content. And so the value accrued to the people who actually used it and created the content in a very democratic way.
Live from the Bitcoin Conference in Miami, it's Jake Paul and The Winklevoss twins. They handle a few hecklers, talk Jake's career as a professional boxer, and where Bitcoin's price will be in a year.