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Success 2.0: Getting What You Want

Hidden Brain

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The Dark Side of Performance Incentives

This chapter explores the unintended consequences of performance incentives, particularly through the case study of Wells Fargo, where well-meaning initiatives led to unethical practices like fraud. It highlights the complexities of incentive programs, emphasizing the need for safeguards and proper framing to prevent exploitation and dishonesty. The discussion spans historical examples and the psychological impacts of pricing strategies, suggesting that community-focused incentives can promote a healthier workplace culture.

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