Key levers for organic growth: digital marketing and reviews

Aizik Zimerman bought a home services business to build a consumer brand into his life's work. It seems to be working. 

Register for the webinar: 

• The ABCs of Franchise M&A: Deal Sourcing, Diligence, and Integration - Thu Oct 2nd -  https://bit.ly/46E2uv8

Topics in Aizik’s interview:

• There is endless opportunity in home services
• His goal of $1 billion in revenue
• Advantage of his youthful energy
• Going all-in on digital advertising
• Small business = big problems
• Founder Mode theory
• Organic growth over acquisitions
• Your must earn your right to diversify
• Winning on Google with reviews
• Hiring overseas for auditing and marketing

References and how to contact Aizik:

• LinkedIn
• John Wilson on Acquiring Minds: Buying Small, Growing Big: From $1m to $26m

Get complimentary due diligence on your acquisition's insurance & benefits program:

• Oberle Risk Strategies - Search Fund Team

Work with an SBA loan team focused exclusively on helping entrepreneurs buy businesses:

• Pioneer Capital Advisory

Learn more about Walker Deibel's done-with-you buy-side advisory:

• The Acquisition Lab

Connect with Acquiring Minds:

• See past + future interviews on the YouTube channel
• Connect with host Will Smith on LinkedIn
• Follow Will on Twitter

Edited by Anton Rohozov
Produced by Pam Cameron