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844: The Six Words that Dramatically Increase Your Impact with Jonah Berger
How to Be Awesome at Your Job
What Makes Donald Trump So Effective?
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Whether you like Donald Trump or not, he is amazingly good at selling ideas. Jonah Goldberg: It's easy to complain about him but a smarter strategy is to step back and say what makes him so effective? What does he do in his speeches that make him so impactful? And it's not just him, right? So if you look at folks like Steve Jobs,. If you look at leaders that everybody listens to, if you listen to so-called gurus, they often do one particular thing, which is they speak with a great deal of certainty.
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