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#33 Levi Strauss: The Man Who Gave Blue Jeans to the World

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San Francisco's Business During the Great Depression

A financial panic brought much of San Francisco's business to its knees in February 1855. A run on San Francisco banks caused nearly 200 bankruptcies. In July, Levi Count made the first shipment of gold back to New York for his brother Jay Strauss and brother. That month he sent $10,041. Equivalent to nearly $250,000 today.

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