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Meet The Man Behind The $250,000,000 Seltzer
The Iced Coffee Hour
The Power of Barstool
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Barstool is so powerful, man. Portnoy's got it. He always gives credit to his team, but like, that's him. And then he built that team. So there was an affiliate side, but then on a separate side, they gave us a crazy marketing budget to create marketing material as well. For ourselves, but for other affiliates as well. They sold, yeah. Was it 550 million? I don't remember that it was like 380 for the remaining amount, but then like, I don't know what the first amount was.
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