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The End of the Millennial Subsidy
There's been a lot of talk recently about the end of the millennial subsidy, or, i guess tin the urban life style subsidy. The idea that all these conveniences that people took for granted before are going to have to go up as companies pivot from spending lots of money to actually making a profit. And we actually see that manifesting itself over the last couple of years, which is to say, drivers are getting paid more money. Drivers are drawn to the uber platform. Uber's revenue has surged. And now what we'll see the shear, i predict, and inda's ben pretty clear about this, is the printing machine will turn on, just like amazon can do