50 - Brand vs. Demand | Demand Gen Live S1 x23
GTM Live
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Customer Research - What Are You Trying to Achieve?
The first thing to think about, for me is, what am i trying to accomplish? And so because when you have a clear defind outcome, you can deviate. The key couple things that i wasn't so great at earlier in my career that i am better at now. A couple key tactics that worked really well for me is to talk to thought leaders.
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