In this episode of Rocketship.FM, host Mike Belsito takes listeners behind the scenes of Shopify's latest product launch. Featuring an exclusive interview with Glen Coates, Shopify's VP of Product, the episode explores the company's innovative approach to introducing new features and products through their biannual "Editions" events. Coates shares insights into Shopify's product development process, the challenges of maintaining a startup mentality in a large organization, and the theme of their latest release: "Unified."

The conversation also covers the growing impact of AI on e-commerce, with Coates discussing Shopify's integration of AI-powered tools like Shopify Magic and Sidekick. He offers valuable advice for product teams looking to incorporate AI into their own products and services, emphasizing the importance of starting small and focusing on simplifying tasks for users. The episode concludes with Coates' thoughts on the future of AI in commerce and key takeaways for product managers navigating this rapidly evolving landscape.

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