2min chapter

Video Creators cover image

YouTube ANALYTICS that help you WIN

Video Creators

CHAPTER

Introduction

"We're fully taking over here," says one of YouTube's strategists. "There's a reason they call it the Black Forest, there's just like no sunlight that penetrates it at all." Data can be your best friend or a creator's worst enemy. If you don't know exactly what you're looking at, know which analytics actually matter, then chances are you're not making data-driven decisions.

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