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Live from Stanford Graduate School of Business Part One
Bloomberg Businessweek
Is Hard Seltzer One of Those Trends That Consumers Will Continue to Move Past?
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Last month, boston beer withdrew its guidance over softness in the hard seltzer market. He brido: Imeanselseras was a very strong product the last two summers, not slabbled off a little bit. And because innovation so strong, om the beer category, in adjacent categories, will continue to have,. every year new products that will come and capture consumer's imagination.
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