The Marketer's Mind with Todd Brown • Marketing Topics That Push the Boundaries cover image

015: The 5 Strategic Elements Of Every Marketing Funnel I Create

The Marketer's Mind with Todd Brown • Marketing Topics That Push the Boundaries

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Targeting the Right Prospects and Developing a Compelling Marketing Funnel Thesis

This chapter emphasizes the importance of identifying the right audience in marketing and tailoring messages to attract them while repelling the wrong individuals. It also discusses the concept of the marketing funnel thesis and stresses the need for a unique and captivating big idea to engage prospects effectively in a competitive market.

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