Do You Have a Client That Isn't Making a Decision?

If you can't help the customer get to the point where they do their internal business justification for making a change then you're gonna end up with a no decision. Just saying we know you have this problem probably isn't enough anymore I mean and maybe in some less sophisticated or complex deals maybe but as they become more complex you have to do a lot more work, he says. Sherm: You just have to remember when your clients decide that they're not going to do anything it's because they were missing something that they needed.

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