Ep. 93 - What’s Wrong With The Fitness Industry (And How To Change It)
Iron Culture presented by MASS
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How to Tell Stories
Ben: I think just to give people, um, maybe some useful constructs we've hit on mechanisms, we've hit mechanism plus an observational story. That's probably the most likely thing that you're going to see on the gram, uh, overuse of social proof. He says he grew up in a city north of Detroit with top 50 murder per capita and watched his mom break up a gang fight. "I don't need to hammer them on the gram about their limitations," Ben adds.
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