Mark Raffan: Negotiating Lessons from Procurement
Make It Happen Mondays - B2B Sales Talk with John Barrows
You Need Techniques to Get to That Point
"I play between the world of giving a shit and unconscious competence," he says. "Once you give a shit, right, i will give you every technique that you could possibly imagine" But if you really understand the true essence of what you're trying to get at by using that technique, then you don't actually have to use it as a technique, because you're really just tying to use it,. And that's where i talk about unconscious competence."
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