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E57: Finding and maintaining product-market fit

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CHAPTER

Nurturing Product-Market Fit

The chapter explores the intricacies of achieving product-market fit, emphasizing the importance of understanding customer needs and constantly evolving to meet them. It discusses the stages involved in attaining this fit, illustrated with examples of companies navigating the process. Various dimensions like customer satisfaction, demand impact, and business efficiency are highlighted, showcasing the significance of a customer-centric approach in building successful products.

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