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#76 Growth design w/Sera Tajima

Honest UX Talks

CHAPTER

The Differences Between UX and Product Design

Growth design is really oriented around like, what is the business trying to achieve right now? How are we going to have that impact and just focus on that one thing? So you're figuring out opportunities within the business. Like, what are we not taking advantage of? Where are we losing customers? For example, is there an opportunity for greater retention here or acquisition? And then you're really shipping to learn.

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