16min chapter

Distribution First cover image

Guarantee Success On LinkedIn ft. Matt Barker

Distribution First

CHAPTER

Strategic Content Repurposing for LinkedIn Engagement

The chapter emphasizes the strategic approach of repurposing various types of content to engage effectively on LinkedIn, focusing on testing small content pieces and maintaining consistency. It discusses the challenges and benefits of repurposing content for different platforms, emphasizing the importance of adapting content to be platform native. The conversation also touches on the power of storytelling, customer testimonials, and employee engagement on LinkedIn to humanize a company and build connections.

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