Sarah Levinger on the Evolution of Paid Ads Creative Strategy
Marketing Mindset Podcast
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The Future of Creative Strategy
I find this to be a very hot button topic right now. Do you think the input is changing? Or do you think the output is changing or both? I think AI is actually helping us understand our consumers way better than we have before. You know, people are already starting to see that like I can't run a TikTok, maybe buy it and have it work as well as it did last year. It's just not working to the level that it was.
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