5min chapter

TED Business cover image

Why the secret to success is setting the right goals | John Doerr

TED Business

CHAPTER

The Key Results of Goal Setting

The okor framework cultivates the madness, the chemistry contained inside it. It gives us an environment risk for trust, where failing is not a firable offence. When you have that sort of structure and environment and the right people, magic is round the corner. Good results are specific and time bound. They're aggressive but realistic. They're measurable and they're verifiable. Those are good key results. I'd live that o kars cultivate the madness in magic is right around the corner.

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