3min chapter

Scandinavian Product Podcast cover image

#3 All things roadmaps | Phil Hornby, Product Coach & Founder

Scandinavian Product Podcast

CHAPTER

The Balance Between Confidence and Evidence in Decision-Making

This chapter explores the complexities of assumption mapping, focusing on the difference between confidence and evidence in evaluating ideas. It emphasizes the importance of challenging cognitive biases in decision-making, especially among senior leaders, while advocating for a balanced approach to discovery work.

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