3min chapter

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#3 How Data Science and Machine Learning are Shaping Digital Advertising

DataFramed

CHAPTER

The Elevator Pitch on Digital Advertising

Tig advertising has an incredible data footprint where a, you can experiment and really push these algaritms to the limit. It's like a big sand box to play in. The excitement really was in not just the sheer amount of data, but also the ability to try these things,. put these igo to the test, and see how they perform in the real world.

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