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Bloomberg Businessweek Weekend - December 10th, 2021
Bloomberg Businessweek
Cryptocurrency, Is It Because They Want to Be Part of the Conversation?
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Lok: A lot of the people who are doing this are crypto investors. And tor them, the money is not its not real the way that sort of maybe money is to me. So why do the big brand names do? They just want to be part of the conversation?, asks Lok. "It's huge upside for them, because they can mint clothes," he adds.
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