Fintech Insider Podcast by 11:FS cover image

930. Insights: How do fintechs build loyalty? With Monzo and Yonder

Fintech Insider Podcast by 11:FS

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Exploring Loyalty in Fintech

This chapter discusses the evolving concept of customer loyalty in the fintech sector, highlighting insights from industry leaders on emotional connections and advocacy among users. It examines the shift in younger generations towards innovative fintech solutions and the importance of referrals in acquiring new customers. Additionally, the chapter emphasizes how personal experiences and modern features are key in building loyalty in the competitive financial services landscape.

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