RV E30 - Revisiting 2022’s Best: Why B2B Companies Don't Create Demand | Demand Gen Live Keynote
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How to Create Demand Using Capture Demand Metrics
The first thing that you're looking for before you talk about pipeline or anything is do the people like what i'm putting on. The next thing that you should do is implement self-reported attribution because it's going to show you what's created in demand and companies don't have insights to that right now. So those are the two things that I would do you got to focus on How do I get people to keep coming back say they like this stuff and things like that It takes you probably will take you a little while to tune that in And then you can implement self- reported attribution tomorrow morning.
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