The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom cover image

The Hidden Cost of Misdiagnosing Customer Issues (And How AI Can Help)

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom

CHAPTER

Mastering Communication in Customer Support

This chapter highlights common pitfalls in support teams, particularly the significance of prioritizing effective communication over managing multiple channels. It emphasizes the need for leaders to advocate for the support function, ensuring its visibility and value within the organization while also exploring the balance between automation and human interaction in customer service.

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