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2min chapter
Broadcasting Live from the US Open
Bloomberg Businessweek
Celebrity Influence and Sponsorship at the US Open
This chapter explores how celebrity attendance at the US Open boosts publicity and ticket sales, featuring notable figures like Ben Stiller and Anna Wintour. Additionally, it highlights the role of traditional sponsors like JP Morgan in supporting this iconic event.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode