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39 - How Productized Services Built an 8 Figure VC Studio with Michael Greenberg

Nikonomics - The Economics of Small Business

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Unlocking Productized Services

This chapter analyzes the concept of productized services, showcasing how businesses can effectively package their offerings similar to products. It discusses various types of productized services, their pricing models, and the benefits of standardization for scaling consulting operations. The conversation also highlights the challenges faced by solo consultants in balancing personal brand and business growth while navigating the complexities of service versus product sales.

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