The Intrinsic Value Podcast - The Investor’s Podcast Network cover image

MI028: Learn to be Indistractable with Nir Eyal (Personal Development Podcast)

The Intrinsic Value Podcast - The Investor’s Podcast Network

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How to Build a Successful Online Platform

B.F. Skinner's famous experiment with pigeons showed that when there was variability in the reward schedule, people were more likely to peck at a disc. The same principle can be applied to online platforms and sports fans who are enticed by balls bouncing around because they don't know what is going to happen next.

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