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How to Pivot Business Models for Narratives
In the autumn, when printing basically doubled in price, we actually put a few books out with the minimum basic work. And we found the sales weren't really affected. People wanted the good story. They didn't particularly need 24 pages of the author showing them how great they can get that off their Instagram feed. So yeah, we are actively now putting a lot of our narratives out in B format, paperback, we can launch digitally. We can do things like in stock protection with Amazon. While we'll have a print run, we'll also have a POD edition there available. With some of our American publishing, rather than shipping palettes of books to America, we're just setting