How to Find Customers and Capture Insights

You need to get in front of customers. Even if they're just a visitor to your website, make the most of them. Read about jobs to be done and figure out what they were looking to achieve. There's heaps of books on analytics. And then growth-arise books, I don't actually have a great growth book. But once you understand the product part, the growth part is the product part right? Because growth is mostly product with the sending people in, getting people to the front door,. Then you just have to get them to use a product and you have to hopefully solve a problem for them. That is basically growth.