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Ep. 429: Lisa Eldridge Teaches You To Be Your Own Makeup Artist (Replay)

Fat Mascara

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The Biggest Sea Change in the Beauty Industry

Lisa Kudrow says she was inspired by a YouTube video of girls putting on makeup in their bedrooms. The early 2000s to probably the mid 2000s was the height of the unbelievably retouched beauty image, according to Kudrow. "I remember saying it's like big brands at the time, you know, haven't you seen these cars on YouTube? Like they're talking about makeup and they'll actually say if it's good"

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