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4min chapter
How To Turn Your Passion Into A Business Without Sacrifice - James Hoffmann
Deep Dive with Ali Abdaal
Introduction
World barista champion James Hoffman is one of the most famous people in the world when it comes to coffee. He's got his own coffee shop, has a YouTube channel with 1.2 million subscribers and hundreds of thousands of followers across all the other social media platforms. In this episode, we talk about how he's managed to build this empire themed around this passion,. We talk a bit about how to actually build a bricks and mortars like physical goods, coffee, roastery type business completely from scratch. And we talk a little bit about James's regrets when it came to hustling and burnout.
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Discover
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