We’re talking about how the impossible goal is actually easily and more attainable than the possible goal. Why doubling your income in a year, for instance, can be easier than increasing it by 5 or 10%. This is not some motivational hype, and to prove the point I have with me, Dr Benjamin Hardy. This is the fourth time I’ve had Ben on the show, first with his book Willpower Doesn’t Work which is one of my top shelf go to books you’ve heard me reference many times. Then his book, Personality Isn’t Permanent which is another Hallmark book for me. However, it was in a show about what drives Ben that I heard his personal story, which became the lead off story in my new book, What Drives You. Ben is just a brilliant mind. His blog is read by millions every month and he is just a master and distilling out paradigm shifting concepts that radically change our lives. Lately he’s also been co authoring books with renowned business coach, Dan Sullivan. Their latest is called 10x is easier than 2x: How World-Class Entrepreneurs Achieve More By Doing Less. This is our muse today.
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*This podcast is rated clean but the subject matter is adult themed and may not be suitable or relevant for children or those with fragile belief systems.
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