Why That Worked  – Presented by StoryBrand.ai cover image

#106: Jenn Lim—How to Build a Positive Company Culture

Why That Worked – Presented by StoryBrand.ai

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The Evolution of Zappos

Zappos moved to another city because it couldn't pay its employees $250,000 a piece in San Francisco. The company has gone through cycles of understanding as a company and trying to figure out what they want to do with their business. "I can understand if you were just in the business of selling shoes ... how am I changing the world?" says Zappos CEO Tony Fadell.

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