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Sam Shepler - Video Testimonials for Growing Companies - Ep.100
Think Like an Owner
The Importance of Customer Voice in Marketing
What types of companies are best suited to have video testimonials of customers versus some other form of testimonial? Like, which companies that you see most often maybe not having videos should have video, in your opinion? So really the, even to just roll back on that question, it's less about the tactical video versus not video. It's almost more about thinking first and foremost about like your customer content strategy.
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