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The Power Of The Business Model Canvas - Alex Osterwalder

The Jason Marc Campbell Business Podcast

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Corporate Innovators Need to Stop Calling Pirates and Rebels

Innovators, they like to call themselves pirates or rebels. In a company, if you call yourself a pirate or rebel, you're stupid,. You're basically saying, well, i'm pirate and rebel. And that's exactly what the antibodies of the established company does. Antibodies kill everything that looks differently or new. So e need to stop calling innovators pirates. Maybe like my colleague, pirates in the navy, you are at the service of the crown, that's ok. But you know, you're not a rebel. You're actually a partner that is building the future. Organizations a gentig amazon, they give innovation power. They see them as equal partners

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