In episode #2341, Neil and Eric delve into whether you should use a CDP in your business or not. There are many reasons a CDP can be a positive thing for your business however, there are also factors to be taken into consideration when deciding if it is the right fit for you or not. To find out if you should consider it, press play now!
TIME-STAMPED SHOW NOTES:
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[00:20] Today’s topic: Should You Use A CDP?
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[00:30] What a CDP is and what it does.
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[01:53] How a CDP affects your marketing and advertising.
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[02:51] What CDPs are looking for and what scale do you need to have?
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[03:24] How data compliance can be helpful.
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[03:37] When using a CDP is a positive.
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[03:57] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
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[04:07] Go to https://www.marketingschool.io/pro to learn more!
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