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142. The Only Business Metric That Matters with Jeremy Utley
The Greg McKeown Podcast
You Have a Thousand Ideas
Steve Jobs said that out of every thousand ideas, you know, 999 of them, we say no to in order to say yes to the one. We happen to know quantitatively how many ideas you need to get to a commercially viable idea. The only way you earn the right to choose the one is by doing the work of generating the thousand. If everyone could just pick the one, they will great.
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